How we collect and use information
What Is? only collects the necessary personally identifiable information in order to respond to your requests for our customized products and services. Personally identifiable information includes, but is not limited to, first and last name, physical address, e-mail address, phone number, interests, birth date, and any other information that itself identifies or when tied to the above information, may identify you as a specific individual.
This website does not collect personally identifiable information about you except when you specifically and knowingly provide it. What Is? uses your personally identifiable information to operate the site and services and to inform you of new features, services, and products from What Is? .
When you visit What Is? , we may send one or more cookies — a small text file containing a string of alphanumeric characters — to your computer that uniquely identifies your browser and lets What Is? help you log in faster and enhance your navigation through the site. A cookie may also convey information to us about how you use the website (e.g., the pages you view, the links you click and other actions you take on the site), and allow us to track your usage of What Is? over time. A persistent cookie remains on your hard drive after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the site. Persistent cookies can be removed by following your web browser’s directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of What Is? may not function properly if the ability to accept cookies is disabled.
What Is? may also carefully select other companies to send you information about their products or services which are related to the site’s service but are not necessary to its operation (an “Extended Service”). If What Is? intends to use personally identifiable information for an Extended Service, the What Is? site will provide you with the ability and requisite instructions to decline this service. You may also stop the delivery of informational or promotional mail from What Is? by following the instructions on the mail.
What Is? may disclose personally identifiable information if required to do so by law or in the good-faith belief that such action is necessary to (i) conform to the edicts of the law or ply with legal process served on the site or its owners; (ii) protect and defend the rights or property of the site owners, the site or the users of What Is? , and (iii) act under exigent circumstances to protect the personal safety of users of What Is? , the site, its owners, or the public.
User/member interaction features
What Is? has many features that provide for users/members to disclose their identities and municate with other users/members. Your use of such features and disclosure of any personal details (e.g. e-mail address) by you through these features are at your sole risk and What Is? accepts no responsibility for the same. However, if your privacy has been intruded as a result of participating in such features, you could notify us by email at [email protected]
What Is? contains links to other websites. What Is? is not responsible for the privacy practices or the content of such websites.
If at any time you believe that What Is? or its users/members have not adhered to these principles, please notify What Is? by email at [email protected] and we will use all commercially reasonable efforts to promptly determine and correct the problem.